Sign! Sign! Everywhere a Sign!

     As an opener, I challenge anyone reading this to stop, get up from your seat, walk outside, and look around. I guarantee you that you will see a sign of some kind. Hell, look around your home, there's probably dozens of signs within a hundred feet of you. Signs are everywhere in our society, we see them everyday when driving  in our cars next to the nearest strip mall. It is now legally required for Starbucks to have a sign and shop posted every hundred meters under threat of getting fined for customer negligence.

It's not?

      But that's the only reason I can think of for there being a fleet of coffee shops surrounding my home in the US?

     What was I getting at again? Oh, right! There are a vast amount of signs each with their own design and meaning. (Unless it's a major chain, then it's got the same meaning everywhere and it slowly wears you down to a point where you are ultimately dead to it.)

     I found that places of entertainment, especially those regarding table top role playing games and comic books would often use bright colours in order to draw the eye in. A rather effective tactic where everything in London is either red, black, or an off colour white. Yellow with black text (or black with yellow text) really stands out.

     

     However, there is an interesting connection between these two signs, and I don't just mean that they were right next to each other on the street. Both have to do with popular figures, one fictional and one real, but their text is very reminiscent of who they were in real life (You know what I mean). 

For Sherlock Holmes, His text is styled in Old Script reflecting the old-timyness of his stories and the rather official air that he had about him. I don't know what to say about the color scheme here other than golden yellow on green really stands out like a pot of gold on a four leaf clover.

 In this instance, the Beatles are rather iconic. I've never really given their logo much thought even though I grew up on their music. It's done in this interesting blend of modern and sans script that reflects their free flowing nature. It's almost like the letters are flowing, almost like a lava lamp (they even had a yellow submarine lava lamp in there). The style of their their text is very reflective of their origins of the 50's and 60's. It's really hard to miss something so iconic ( a part of my brain that I wish I could turn off in regards to the Burger King logo).